The Bachelor of Arts in Content Creation program at St. Bonaventure prepares students to thrive in today’s digital-first communication world. You’ll learn to craft compelling stories, manage online communities, and produce multimedia content that informs, entertains and inspires.
The Content Creation major joins seven other Jandoli School of Communication majors, which are accredited by the Accrediting Council on Education in Journalism and Mass Communications.
Hands-on learning from day one.
Work with campus media outlets, student-run agencies and real clients to build a professional portfolio before graduation.
400 hours of internships.
Gain significant industry experience through 400 hours of required internships in roles such as content creator, social media coordinator, or digital marketing intern.
Faculty who know the industry.
Learn from professors with professional experience in journalism, marketing, public relations and multimedia production. You’ll be mentored by experts dedicated to helping you grow as a creator and communicator.
Modern tools for digital storytelling.
Produce and edit your work using the Jandoli School’s state-of-the-art studios, video labs and creative collaboration spaces.
Bona alumni as your magnetic force forward.
St. Bonaventure alumni include Pulitzer Prize winners and Emmy, Sports Emmy, duPont-Columbia, Edward R. Murrow, George Polk and Peabody award honorees, plus a National Association of Black Journalists Hall of Fame inductee, a three-time National Sportswriter of the Year and a three-time New York Sportswriter of the Year.
The creator economy is surging: full-time digital creator jobs in the U.S. soared from approximately 200,000 in 2020 to 1.5 million in 2024 — a 7.5 × increase — according to a recent report by the
Interactive Advertising Bureau and Harvard Business School.
As content creation and visual storytelling become central across industries, this program positions you directly for that growth.
In our BA in Content Creation, you will complete 400 hours of internship experience — a requirement consistent across all majors in the Jandoli School. The school’s dedicated internship coordinator will guide you in securing meaningful placements both on campus and off. Meanwhile, you’ll also gain hands-on opportunities through our many campus media outlets.
Mackowski speaks at Gettysburg, Civil War events
Apr 22, 2026, 12:02
by
Beth Eberth
On April 2, Dr. Chris Mackowski, professor and associate dean of undergraduate programs in the Jandoli School of Communication, moderated a program at the Gettysburg Film Festival.
On April 2, Dr. Chris Mackowski, professor and associate dean of undergraduate programs in the Jandoli School of Communication, moderated a program at the Gettysburg Film Festival. Mackowski was “in conversation” with New York Times bestselling author Jeff Shaara and author Susan Eisenhower, granddaughter of the former general and president. The topic of the conversation was “Commanders and Chiefs: Washington, Grant & Eisenhower.” (Photo above courtesy of Gettysburg Images.)
On April 10, Mackowski was the keynote speaker for the Brandy Station Battlefield Foundation’s annual dinner. He spoke about Ulysses S. Grant’s effort to write his memoirs while facing financial ruin and dying of throat cancer.
On April 18, Mackowski spoke about “The Battle of Belmont and the Rise of Ulysses S. Grant” at the annual Civil War Symposium sponsored by the Carnegie Library and Music Hall in Carnegie, Pennsylvania. The symposium’s theme was “Small Battles/Big Outcomes.” The Battle of Belmont, a small affair in November 1861, was the first time Grant led men in battle during the Civil War. Although Grant achieved mixed results, the battle paved the way for a career that allowed him to eventually lead the United States to victory in the war.