St. Bonaventure University

Content Creation Program


The Bachelor of Arts in Content Creation program at St. Bonaventure prepares students to thrive in today’s digital-first communication world. You’ll learn to craft compelling stories, manage online communities, and produce multimedia content that informs, entertains and inspires.

Logo for the Accrediting Council on Education in Journalism and Mass Communication

The Content Creation major joins seven other Jandoli School of Communication majors, which are accredited by the Accrediting Council on Education in Journalism and Mass Communications.



Students create content.

Why Study Content Creation at St. Bonaventure?


Hands-on learning from day one.
Work with campus media outlets, student-run agencies and real clients to build a professional portfolio before graduation.

400 hours of internships.
Gain significant industry experience through 400 hours of required internships in roles such as content creator, social media coordinator, or digital marketing intern.

Faculty who know the industry.

Learn from professors with professional experience in journalism, marketing, public relations and multimedia production. You’ll be mentored by experts dedicated to helping you grow as a creator and communicator.

Modern tools for digital storytelling.

Produce and edit your work using the Jandoli School’s state-of-the-art studios, video labs and creative collaboration spaces.
 
Bona alumni as your magnetic force forward.
St. Bonaventure alumni include Pulitzer Prize winners and Emmy, Sports Emmy, duPont-Columbia, Edward R. Murrow, George Polk and Peabody award honorees, plus a National Association of Black Journalists Hall of Fame inductee, a three-time National Sportswriter of the Year and a three-time New York Sportswriter of the Year.


Internships equip you to meet a fast-evolving marketplace.


The creator economy is surging: full-time digital creator jobs in the U.S. soared from approximately 200,000 in 2020 to 1.5 million in 2024 — a 7.5 × increase — according to a recent report by the Interactive Advertising Bureau and Harvard Business School

As content creation and visual storytelling become central across industries, this program positions you directly for that growth.

In our BA in Content Creation, you will complete 400 hours of internship experience — a requirement consistent across all majors in the Jandoli School. The school’s dedicated internship coordinator will guide you in securing meaningful placements both on campus and off. Meanwhile, you’ll also gain hands-on opportunities through our many campus media outlets.



Program Information


Bachelor of Arts in Content Creation


  • Communication minor


    Learning objectives


    News-Publications-Research- Banner

    Sackett co-presents featured session at 'Repair 2024' event

    Apr 11, 2024, 15:46 by User Not Found
    Scott Sackett, a documentary filmmaker, public media producer and Jandoli School of Communication lecturer, co-presented at a featured session of the American Ethnological Society Spring Conference, Repair 2024, hosted by the University of Pittsburgh, April 4-6.


    Scott Sackett, a documentary filmmaker, public media producer and Jandoli School of Communication lecturer, co-presented at a featured session of the American Ethnological Society Spring Conference, Repair 2024, hosted by the University of Pittsburgh, April 4-6.

    The session encompassed a screening and panel discussion of his national public television documentary "Lake of Betrayal" (2017) about Kinzua Dam on the Allegheny River and its impact on the Seneca people. His co-producers, Paul Lamont and Caleb Abrams (Seneca Nation, Wolf Clan) participated remotely. 

    Joining the panel was Eli Hall, Seneca Nation, Beaver Clan, a predoctoral fellow in the University of Pittsburgh’s Department of Geology and Environmental Sciences whose research focuses on the algae communities in the Allegheny Reservoir. 

    Nicole Heller, associate curator of Anthropocene Studies for the Carnegie Museum of Natural History, served as moderator.

    The conference invited scholars to grapple with the complexities and possibilities of repair in the contexts of the people and sites in which they work. In the framework of compounding ramifications — mass extinctions, settler-colonial dispossession, gentrification, and displacement — presentations centered on what it means to repair the historic legacies of damage and harm. 

    Kinzua Dam on the Allegheny River, more than 200 miles above Pittsburgh, was originally planned as part of an extensive flood control system, but at the time of construction, in 1965, there were undisclosed plans for a hydropower facility that would drive economic development. 

    Ten thousand acres of the Seneca Nation’s treaty-protected lands were taken for the reservoir in the era of Indian Termination when Native American tribes were removed from protected status and their lands were sold to non-Indigenous people