St. Bonaventure University

Content Creation Program


The Bachelor of Arts in Content Creation program at St. Bonaventure prepares students to thrive in today’s digital-first communication world. You’ll learn to craft compelling stories, manage online communities, and produce multimedia content that informs, entertains and inspires.

Logo for the Accrediting Council on Education in Journalism and Mass Communication

The Content Creation major joins seven other Jandoli School of Communication majors, which are accredited by the Accrediting Council on Education in Journalism and Mass Communications.



Students create content.

Why Study Content Creation at St. Bonaventure?


Hands-on learning from day one.
Work with campus media outlets, student-run agencies and real clients to build a professional portfolio before graduation.

400 hours of internships.
Gain significant industry experience through 400 hours of required internships in roles such as content creator, social media coordinator, or digital marketing intern.

Faculty who know the industry.

Learn from professors with professional experience in journalism, marketing, public relations and multimedia production. You’ll be mentored by experts dedicated to helping you grow as a creator and communicator.

Modern tools for digital storytelling.

Produce and edit your work using the Jandoli School’s state-of-the-art studios, video labs and creative collaboration spaces.
 
Bona alumni as your magnetic force forward.
St. Bonaventure alumni include Pulitzer Prize winners and Emmy, Sports Emmy, duPont-Columbia, Edward R. Murrow, George Polk and Peabody award honorees, plus a National Association of Black Journalists Hall of Fame inductee, a three-time National Sportswriter of the Year and a three-time New York Sportswriter of the Year.


Internships equip you to meet a fast-evolving marketplace.


The creator economy is surging: full-time digital creator jobs in the U.S. soared from approximately 200,000 in 2020 to 1.5 million in 2024 — a 7.5 × increase — according to a recent report by the Interactive Advertising Bureau and Harvard Business School

As content creation and visual storytelling become central across industries, this program positions you directly for that growth.

In our BA in Content Creation, you will complete 400 hours of internship experience — a requirement consistent across all majors in the Jandoli School. The school’s dedicated internship coordinator will guide you in securing meaningful placements both on campus and off. Meanwhile, you’ll also gain hands-on opportunities through our many campus media outlets.



Program Information


Bachelor of Arts in Content Creation


  • Communication minor


    Learning objectives


    News-Publications-Research- Banner

    Listen to Understand: “Hear the Brothas” Nov. 8 at St. Bonaventure

    Nov 2, 2022, 09:55 by Thomas Missel
    Several African American male artists, using art, music and poetry to express themselves and the challenges their community endures, will take the stage in “Hear the Brothas” at the Regina A. Quick Center for the Arts from 4 to 6 p.m. on Nov. 8.

    "Hear the Brothas" show Nov. 8Several African American male artists, using art, music and poetry to express themselves and the challenges their community endures, will take the stage in “Hear the Brothas” at the Regina A. Quick Center for the Arts from 4 to 6 p.m. on Nov. 8.

    Coordinated and hosted by Buffalo native Jason A. Benefield of JAB Unlimited Productions LLC, “Hear the Brothas” is designed to stimulate conversation and provide education through art, similar to the salon-style performances utilized during the Harlem Renaissance era.

    The spoken word, rap and song production will be presented by the Jandoli School's Diversity, Equity and Inclusion Committee in partnership with St. Bonaventure’s Black Student Union. 

    Benefield, as a motivational speaker, actor, and singer-songwriter, is adamant about transforming the lives of others by inspiring them to look inward and turn pain into purpose.

    “This show is so important for not only our students to attend but our entire campus community as it provides unique insight and a personal perspective that cannot always be shared through typical conversation,” said Heather Harris, an assistant professor in the Jandoli School and a member of the Jandoli DEI Committee.

    “We hope that by gathering together to share in this experience, we may open the minds of our audience and help them to listen to understand these perspectives and deepen their sense of empathy.”

    “Hear the Brothas” is free and open to the public, and residents of the Greater Olean area are encouraged to attend, Harris said. More information about the cast of “Hear the Brothas” is available online. (Tickets are not required.)

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    About the University: The nation’s first Franciscan university, St. Bonaventure University is a community committed to transforming the lives of our students inside and outside the classroom, inspiring in them a lifelong commitment to service and citizenship. St. Bonaventure was named the #5 regional university value in the North in U.S. News and World Report’s 2022 college rankings edition.