St. Bonaventure University

Content Creation Program


The Bachelor of Arts in Content Creation program at St. Bonaventure prepares students to thrive in today’s digital-first communication world. You’ll learn to craft compelling stories, manage online communities, and produce multimedia content that informs, entertains and inspires.

Logo for the Accrediting Council on Education in Journalism and Mass Communication

The Content Creation major joins seven other Jandoli School of Communication majors, which are accredited by the Accrediting Council on Education in Journalism and Mass Communications.



Students create content.

Why Study Content Creation at St. Bonaventure?


Hands-on learning from day one.
Work with campus media outlets, student-run agencies and real clients to build a professional portfolio before graduation.

400 hours of internships.
Gain significant industry experience through 400 hours of required internships in roles such as content creator, social media coordinator, or digital marketing intern.

Faculty who know the industry.

Learn from professors with professional experience in journalism, marketing, public relations and multimedia production. You’ll be mentored by experts dedicated to helping you grow as a creator and communicator.

Modern tools for digital storytelling.

Produce and edit your work using the Jandoli School’s state-of-the-art studios, video labs and creative collaboration spaces.
 
Bona alumni as your magnetic force forward.
St. Bonaventure alumni include Pulitzer Prize winners and Emmy, Sports Emmy, duPont-Columbia, Edward R. Murrow, George Polk and Peabody award honorees, plus a National Association of Black Journalists Hall of Fame inductee, a three-time National Sportswriter of the Year and a three-time New York Sportswriter of the Year.


Internships equip you to meet a fast-evolving marketplace.


The creator economy is surging: full-time digital creator jobs in the U.S. soared from approximately 200,000 in 2020 to 1.5 million in 2024 — a 7.5 × increase — according to a recent report by the Interactive Advertising Bureau and Harvard Business School

As content creation and visual storytelling become central across industries, this program positions you directly for that growth.

In our BA in Content Creation, you will complete 400 hours of internship experience — a requirement consistent across all majors in the Jandoli School. The school’s dedicated internship coordinator will guide you in securing meaningful placements both on campus and off. Meanwhile, you’ll also gain hands-on opportunities through our many campus media outlets.



Program Information


Bachelor of Arts in Content Creation


  • Communication minor


    Learning objectives


    News-Publications-Research- Banner

    SBU students sought for participation in 2021 Marine Energy Collegiate Competition

    Nov 11, 2020, 08:26 by User Not Found
    Students interested in the “blue economy,” a growing global concept involving the economic, social and ecological sustainability of the oceans, are being sought to participate in the U.S. Department of Energy’s 2021 Marine Energy Collegiate Competition.
    Students interested in the “blue economy,” a growing global concept involving the economic, social and ecological sustainability of the oceans, are being sought to participate in the U.S. Department of Energy’s 2021 Marine Energy Collegiate Competition.
     
    “We’re looking for a couple of students who are passionate about green energy and blue economy to join two of our students who have already been accepted to compete in the event,” said Dr. Konrad Jamro, associate professor of management at St. Bonaventure and academic coordinator for the competition.
     
    The event challenges students representing colleges from around the globe to come up with innovative marine energy solutions to power the blue economy. Students put their creativity and skillsets to the test to develop marine energy solutions for next-generation technologies such as autonomous vehicles to further ocean exploration, offshore aquaculture, battery and fuel cell technology for marine transportation, desalination to serve coastal and island communities, offshore renewable energy, and alternative fuels.
     
    Diverse groups of students from multiple disciplines come together to leverage their business expertise in combination with technical skills to build cases for how marine energy technologies can benefit existing and developing maritime industries. On the business side, for instance, students contribute by performing marketing research and developing a business plan and licensing strategy to bring the technology to the marketplace.
     
    Each team’s work culminates in a written submission and a pitch of market assessment and detailed technology design at the International Conference on Ocean Energy 2021, to be held April 28-30, 2021. 
     
    St. Bonaventure students will partner with students from the UMass Dartmouth Engineering Team. They will be provided with guidance and mentorship from the renewable energy company GETS LLC.
     

    Students on the SBU team register for a three-credit course for spring semester 2021. Through the course, the students will:

    • coordinate and collaborate with UMass Dartmouth students and industry partner GETS LLC;
    • conduct market research related to the technology, including interviewing industry experts, potential customers, regulators, etc.;
    • organize a few outreach activities related to blue economy;
    • write a business plan for an application of the technology (e.g., an off-shore power island used as a docking and charging station for underwater autonomous vehicles);
    • pitch the plan to judges in spring 2021.
    “All majors are welcome,” said Jamro. Already on the team are Darion Gregory, a junior environmental studies major, and Alec Peinkofer, a graduate student pursuing a general business MBA.
     
    Interested students are asked to email Jamro at kjamro@sbu.edu
     
    For more information about the competition, download the competition PDF.