Content Creation Program

The Bachelor of Arts in Content Creation program at St. Bonaventure prepares students to thrive in today’s digital-first communication world. You’ll learn to craft compelling stories, manage online communities, and produce multimedia content that informs, entertains and inspires.

The Content Creation major joins seven other Jandoli School of Communication majors, which are accredited by the Accrediting Council on Education in Journalism and Mass Communications.

Why Study Content Creation at St. Bonaventure?

Hands-on learning from day one.
Work with campus media outlets, student-run agencies and real clients to build a professional portfolio before graduation.

400 hours of internships.
Gain significant industry experience through 400 hours of required internships in roles such as content creator, social media coordinator, or digital marketing intern.

Faculty who know the industry.
Learn from professors with professional experience in journalism, marketing, public relations and multimedia production. You’ll be mentored by experts dedicated to helping you grow as a creator and communicator.

Modern tools for digital storytelling.
Produce and edit your work using the Jandoli School’s state-of-the-art studios, video labs and creative collaboration spaces.

Bona alumni as your magnetic force forward.
St. Bonaventure alumni include Pulitzer Prize winners and Emmy, Sports Emmy, duPont-Columbia, Edward R. Murrow, George Polk and Peabody award honorees, plus a National Association of Black Journalists Hall of Fame inductee, a three-time National Sportswriter of the Year and a three-time New York Sportswriter of the Year.

Internships equip you to meet a fast-evolving marketplace.

The creator economy is surging: full-time digital creator jobs in the U.S. soared from approximately 200,000 in 2020 to 1.5 million in 2024 — a 7.5 × increase — according to a recent report by the Interactive Advertising Bureau and Harvard Business School.

As content creation and visual storytelling become central across industries, this program positions you directly for that growth.

In our BA in Content Creation, you will complete 400 hours of internship experience — a requirement consistent across all majors in the Jandoli School. The school’s dedicated internship coordinator will guide you in securing meaningful placements both on campus and off. Meanwhile, you’ll also gain hands-on opportunities through our many campus media outlets.

Learn more about Jandoli School internship requirements.
Learn about opportunities with campus media.

Program Information

Bachelor of Arts in Content Creation

Bachelor of Arts in Content Creation

Required Courses 38 credits
Major Electives 6 credits
TOTAL in the major: 44 credits

Out of Major Requirements:
Foreign Language* 3 credits

Gen. Ed. Requirements 37 credits

General Electives 36 credits
TOTAL: 120 credits

*The foreign language must be at the 202 level and may be modern or classical (Latin). Students not prepared to begin at this level will need to take additional courses. Those additional courses will count as general electives.

**The Jandoli School of Communication requires MATH 107 or MATH 135 to satisfy the University’s Quantitative Literacy General Education Requirement.

NOTE: Students must complete internship requirements totaling 400 hours either on- or off-campus under the guidance of the Jandoli School internship coordinator. Transfer students must complete 100 hours for each year they are on campus.

Required major courses
JMC-101 COMMUNICATION TODAY
JMC-110 PROFESSIONAL WRITING I
JMC-111 PROFESSIONAL WRITING II
SC-220 DIGITAL CONTENT & ENGAGEMENT
JMC-245 VIDEO STORYTELLING
JMC-251 INTRO TO GRAPHIC DESIGN
JMC-261 PHOTO STORYTELLING
JMC-300 MEDIA LAW AND ETHICS
SC-303 DIGITAL MARKETING
SC-304 SOCIAL MEDIA STRATEGY & ENGAGEMENT
JMC-400 ETHICS, EQUITY AND EMPATHY IN PRACTICE
SC-470 ADVANCED DIGITAL CONTENT CREATION
JMC-499 COMPREHENSIVE EXPERIENCE (2 credits)
38 credits

Video Courses
Choose two from the following:
JMC-340 BROADCAST REPORTING
JMC-343 FIELD PRODUCTION
JMC-344 STUDIO PRODUCTION
JMC-345 ON-AIR ANNOUNCING
JMC-348 MOBILE JOURNALISM
JMC-442 POST PRODUCTION
JMC-445 DOCUMENTARY
6 credits

Communication minor

Requirements for a Communication minor

Learning objectives

About the Jandoli School

St. Bonaventure names alumnus Fr. Greg Jakubowicz University Chaplain

May 7, 2020, 14:33 by Tim Geiger

St. Bonaventure University alumnus and Franciscan friar Fr. Greg Jakubowicz, O.F.M., has been named University Chaplain at the university.

A 1987 graduate, Fr. Greg is Franciscan Friar in the Order of Friars Minor and is a member of the Holy Name Province.

Fr. Russel Murray, O.F.M., vice president for Mission Integration at St. Bonaventure, is thrilled to welcome Fr. Greg home to his alma mater.

“From the depth of his generous heart to the hem of his brown habit, Fr. Greg embodies fully what it means to be a Franciscan. His gregarious spirit, extensive ministerial experience, and abiding love for our St. Bonaventure Family make him, as one member of the search committee put it, ‘the right person at the right time,’” said Fr. Russel.

Fr. Greg, who will direct the activities of University Ministries in its service of the St. Bonaventure community, especially its student population, will begin his duties Aug. 1.

Having spent the majority of his time in ministry serving in higher education. Fr. Greg has taught at St. Bonaventure and Hilbert College; was an administrator at the former Washington Theological Union; served as vocation director of his province; and has ministered in campus ministry at Siena College, Hilbert College, and at the University at Buffalo South Campus and Medical School.

Since 2016, Fr. Greg has been based at St. Joseph University Parish in Buffalo, New York, where he served as a weekend assistant helping out at Masses and providing for the pastoral care and spiritual life for South Campus students at UB.

Fr. Greg also is on staff with the Franciscan Pilgrimage Program, where he helps pilgrims learn more about St. Francis and St. Clare of Assisi as they travel to Italy.

He said he is humbled and grateful to God to be returning to St. Bonaventure.

“My heart has been at Bona’s since I was a student there. The Franciscan spirit of Bona’s changes you and strengthens you to try to live what you believe by making a positive difference in our world. I look forward to once again being part of the collaborative effort of the Bona community that helps to nurture compassion, seek wisdom, build integrity and foster good character rooted in our faith in an all good and loving God,” Fr. Greg said.

He is happy to find himself “back home” to serve the Bonaventure Family.

“To return to Bona’s now in the reality presented to us in this pandemic we all face together, I believe our shared mission remains to do what we can to be who we say we are as Bonnies, and for all of us to seek to be an instrument of God’s love in our world in the place we find ourselves,” he said.

Fr. Greg earned a bachelor’s degree in mass communication from St. Bonaventure, a master of divinity from Washington Theological Union, and a juris doctor from SUNY at Buffalo School of Law.