St. Bonaventure University

Content Creation Program


The Bachelor of Arts in Content Creation program at St. Bonaventure prepares students to thrive in today’s digital-first communication world. You’ll learn to craft compelling stories, manage online communities, and produce multimedia content that informs, entertains and inspires.

Logo for the Accrediting Council on Education in Journalism and Mass Communication

The Content Creation major joins seven other Jandoli School of Communication majors, which are accredited by the Accrediting Council on Education in Journalism and Mass Communications.



Students create content.

Why Study Content Creation at St. Bonaventure?


Hands-on learning from day one.
Work with campus media outlets, student-run agencies and real clients to build a professional portfolio before graduation.

400 hours of internships.
Gain significant industry experience through 400 hours of required internships in roles such as content creator, social media coordinator, or digital marketing intern.

Faculty who know the industry.

Learn from professors with professional experience in journalism, marketing, public relations and multimedia production. You’ll be mentored by experts dedicated to helping you grow as a creator and communicator.

Modern tools for digital storytelling.

Produce and edit your work using the Jandoli School’s state-of-the-art studios, video labs and creative collaboration spaces.
 
Bona alumni as your magnetic force forward.
St. Bonaventure alumni include Pulitzer Prize winners and Emmy, Sports Emmy, duPont-Columbia, Edward R. Murrow, George Polk and Peabody award honorees, plus a National Association of Black Journalists Hall of Fame inductee, a three-time National Sportswriter of the Year and a three-time New York Sportswriter of the Year.


Internships equip you to meet a fast-evolving marketplace.


The creator economy is surging: full-time digital creator jobs in the U.S. soared from approximately 200,000 in 2020 to 1.5 million in 2024 — a 7.5 × increase — according to a recent report by the Interactive Advertising Bureau and Harvard Business School

As content creation and visual storytelling become central across industries, this program positions you directly for that growth.

In our BA in Content Creation, you will complete 400 hours of internship experience — a requirement consistent across all majors in the Jandoli School. The school’s dedicated internship coordinator will guide you in securing meaningful placements both on campus and off. Meanwhile, you’ll also gain hands-on opportunities through our many campus media outlets.



Program Information


Bachelor of Arts in Content Creation


  • Communication minor


    Learning objectives


    News-Publications-Research- Banner

    #GivingTuesdayatBonas soars beyond goal

    Dec 4, 2019, 16:04 by Tim Geiger
    Passionate support from alumni, students, staff, parents and friends pushed St. Bonaventure University’s Franciscan Center for Social Concern (FCSC) over its $40,000 goal during yesterday’s #GivingTuesdayatBonas.

    Passionate support from alumni, students, staff, parents and friends pushed St. Bonaventure University’s Franciscan Center for Social Concern (FCSC) over its $40,000 goal during yesterday’s #GivingTuesdayatBonas.

    More than 425 donors contributed to the 24-hour crowdfunding event online, raising $48,516.10 for service and social justice programs.

    “Incredibly generous and focused on the greater good — that’s what our Bona community is,” said Alice Miller Nation, director of the FCSC.  “Many have witnessed firsthand the hope and healing generated by our outreach ministries, and they proved their continued devotion by donating yesterday.” [Watch a thank-you video here!]

    From meeting a $700 student matching gift challenge created by a trio of anonymous donors to surpassing not only the goal but the number of participating donors compared to last year, Miller Nation said the event was a “tremendous success.” An additional 162 donors contributed this year, representing a 61 percent increase.  

    Student and alumni stories highlighted the day and illustrated the transformational power of the FCSC programs, she said.  

    Once an at-risk youth, alumna Pamela Say-Witter is now a successful author, college administrator and small-business owner in the Buffalo area thanks in part to Bona Buddies and her mentor at the time, alumna Cindy Ostuni of Syracuse.

    “When I was with Cindy, I was the only person in the world. We made each other smile,” Say-Witter said. “It’s hard to put into words what that means to a child facing challenges. Community programs like Bona Buddies may be the only counterattack a child has to heal dysfunction.”

    Alyssa Levac, a 2018 graduate of the 5-year BBA/MBA program, volunteered at the Warming House throughout her undergraduate career. She also served as program manager while a graduate student.

    Getting to know the guests on an individual basis was a highlight of her years of service.

    “I still keep in touch with some of the guests,” she said. “Their stories and advice had a great impact on me, and I am incredibly grateful for the opportunity the coordinator role provided.”

    Miller Nation noted that the FCSC offers internships, service experiences and leadership opportunities, several with a focus on the causes and solutions to social problems.

    “Each of these programs is student organized, student run and student evaluated,” she noted. “It is because of the generosity of others that our students are able to engage with society’s most vulnerable, creating a lasting impact for all involved.”

    Money raised during #GivingTuesdayatBonas will support the following FCSC ministries: Bona Buddies, a youth mentoring program; Silver Wolves, which connects students with elderly residents at a local assisted living home; BREAK the Bubble, a service trip program; Warming House, the nation’s oldest student-run soup kitchen; Farm to Table, a summer program providing students hands-on experience with sustainable agriculture and service; Bona Scouts, an after-school program that uses scouting to teach skills and form friendships; Friends with Sisters, which offers students an opportunity to companion a retired sister at St. Elizabeth Motherhouse; and the Food Pantry, which offers a variety of food items for members of the community.

    For more information about the FCSC or to volunteer, please contact Alice Miller Nation at anation@sbu.edu or (716) 375-7813. To make a donation, please visit www.sbu.edu/donate.

    ______________

    About the University: The nation’s first Franciscan university, St. Bonaventure University is a community committed to transforming the lives of our students inside and outside the classroom, inspiring in them a lifelong commitment to service and citizenship. In 2019, St. Bonaventure was named the #1 regional university value in New York and #2 in the North by U.S. News and World Report.