Content Creation Program

The Bachelor of Arts in Content Creation program at St. Bonaventure prepares students to thrive in today’s digital-first communication world. You’ll learn to craft compelling stories, manage online communities, and produce multimedia content that informs, entertains and inspires.

The Content Creation major joins seven other Jandoli School of Communication majors, which are accredited by the Accrediting Council on Education in Journalism and Mass Communications.

Why Study Content Creation at St. Bonaventure?

Hands-on learning from day one.
Work with campus media outlets, student-run agencies and real clients to build a professional portfolio before graduation.

400 hours of internships.
Gain significant industry experience through 400 hours of required internships in roles such as content creator, social media coordinator, or digital marketing intern.

Faculty who know the industry.
Learn from professors with professional experience in journalism, marketing, public relations and multimedia production. You’ll be mentored by experts dedicated to helping you grow as a creator and communicator.

Modern tools for digital storytelling.
Produce and edit your work using the Jandoli School’s state-of-the-art studios, video labs and creative collaboration spaces.

Bona alumni as your magnetic force forward.
St. Bonaventure alumni include Pulitzer Prize winners and Emmy, Sports Emmy, duPont-Columbia, Edward R. Murrow, George Polk and Peabody award honorees, plus a National Association of Black Journalists Hall of Fame inductee, a three-time National Sportswriter of the Year and a three-time New York Sportswriter of the Year.

Internships equip you to meet a fast-evolving marketplace.

The creator economy is surging: full-time digital creator jobs in the U.S. soared from approximately 200,000 in 2020 to 1.5 million in 2024 — a 7.5 × increase — according to a recent report by the Interactive Advertising Bureau and Harvard Business School.

As content creation and visual storytelling become central across industries, this program positions you directly for that growth.

In our BA in Content Creation, you will complete 400 hours of internship experience — a requirement consistent across all majors in the Jandoli School. The school’s dedicated internship coordinator will guide you in securing meaningful placements both on campus and off. Meanwhile, you’ll also gain hands-on opportunities through our many campus media outlets.

Learn more about Jandoli School internship requirements.
Learn about opportunities with campus media.

Program Information

Bachelor of Arts in Content Creation

Bachelor of Arts in Content Creation

Required Courses 38 credits
Major Electives 6 credits
TOTAL in the major: 44 credits

Out of Major Requirements:
Foreign Language* 3 credits

Gen. Ed. Requirements 37 credits

General Electives 36 credits
TOTAL: 120 credits

*The foreign language must be at the 202 level and may be modern or classical (Latin). Students not prepared to begin at this level will need to take additional courses. Those additional courses will count as general electives.

**The Jandoli School of Communication requires MATH 107 or MATH 135 to satisfy the University’s Quantitative Literacy General Education Requirement.

NOTE: Students must complete internship requirements totaling 400 hours either on- or off-campus under the guidance of the Jandoli School internship coordinator. Transfer students must complete 100 hours for each year they are on campus.

Required major courses
JMC-101 COMMUNICATION TODAY
JMC-110 PROFESSIONAL WRITING I
JMC-111 PROFESSIONAL WRITING II
SC-220 DIGITAL CONTENT & ENGAGEMENT
JMC-245 VIDEO STORYTELLING
JMC-251 INTRO TO GRAPHIC DESIGN
JMC-261 PHOTO STORYTELLING
JMC-300 MEDIA LAW AND ETHICS
SC-303 DIGITAL MARKETING
SC-304 SOCIAL MEDIA STRATEGY & ENGAGEMENT
JMC-400 ETHICS, EQUITY AND EMPATHY IN PRACTICE
SC-470 ADVANCED DIGITAL CONTENT CREATION
JMC-499 COMPREHENSIVE EXPERIENCE (2 credits)
38 credits

Video Courses
Choose two from the following:
JMC-340 BROADCAST REPORTING
JMC-343 FIELD PRODUCTION
JMC-344 STUDIO PRODUCTION
JMC-345 ON-AIR ANNOUNCING
JMC-348 MOBILE JOURNALISM
JMC-442 POST PRODUCTION
JMC-445 DOCUMENTARY
6 credits

Communication minor

Requirements for a Communication minor

Learning objectives

About the Jandoli School

Psychology major Timothy Walter to give student address at SBU December Recognition Ceremony

Dec 3, 2019, 15:39 by Tim Geiger

Timothy Walter of Wading River, New York, has been selected to give the student address during St. Bonaventure University’s December Recognition Ceremony on Saturday, Dec. 14.

The ceremony, recognizing undergraduate and graduate students who completed their degrees this semester, begins at 10:30 a.m. in the Regina A. Quick Center for the Arts.

Walter is completing his Bachelor of Science degree in psychology and a minor in philosophy. During the past year, he has had the opportunity to join two faculty members on research projects – personality research with Dr. Stephanie Vogel and social psychology research with Dr. Robin Valeri. He presented findings on the latter at the November American Society of Criminology Meeting Conference.

Walter said his Catholic faith has very much influenced his life as a St. Bonaventure student. He has done a range of volunteer work through the Franciscan Center for Social Concern, mainly through service trips to the St. Francis Inn in Philadelphia and Nazareth Farm in Salem, West Virginia. On weekends, he is a lector and Eucharistic minister for the liturgical ministries at SBU. Walter has lived in the Serra House as a participant in the Lateran Program for Discerning Students for all three and a half years at St. Bonaventure.

He is also passionate about the LGBT+ community on and off campus, and is involved in the Spectrum LGBTQIA+ Alliance.

An active member of the Chattertons Poetry Club, Walter has participated in many open mic nights and poetry showcases. To do something new in his last semester at the university, Walter was the latest addition to the Step Team this fall.

He has also engaged prospective students through the Admissions Office as a student ambassador and as a telerecruiter coordinator.

During his address, Walter plans to give a brief overview of some challenges and triumphs he has faced at St. Bonaventure. While weaving in some comedic relief Walter says he hopes the graduating class feels a sense of gratitude and empowerment as they begin the next chapter of their lives.

Also at the recognition ceremony, Dr. Denny Wilkins, a professor in the Jandoli School of Communication, will give the faculty address.

University President Dr. Dennis DePerro will offer remarks and Dr. Joseph Zimmer, provost and vice president for Academic Affairs will welcome the graduates and their families.

Dr. Lisa Buenaventura, dean of the School of Graduate Studies and dean of the School of Education, will present the graduate students. Dr. David Hilmey, dean of the School of Arts and Sciences, will present the undergraduate students.

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About the University: The nation’s first Franciscan university, St. Bonaventure University is a community committed to transforming the lives of our students inside and outside the classroom, inspiring in them a lifelong commitment to service and citizenship. In 2019, St. Bonaventure was named the #1 regional university value in New York and #2 in the North by U.S. News and World Report.