A paper co-authored by Dr. Mohammed Abu Jahed and Dr. Todd Palmer, associate professors of management, has been accepted for publication in the journal Industrial Marketing Management (an ABDC A* ranked Journal). 

 

A third co-author is Dr. Asif Salam, associate professor, King Abdulaziz University, Saudi Arabia.

 

The paper is titled "CSR orientation and firm performance in the Middle Eastern and African B2B markets: The role of customer satisfaction and customer loyalty."