YES Network, the regional channel that broadcasts New York Yan-
to New York City and work in market-
ing or some kind of media. My intern-
ship definitely helped me get the job I
have today," she said.
interviews and sending follow-up emails
and thank-you cards, buoyed by the
support of faculty on campus and
alumni in Manhattan.
was a lot of effort and that's some-
thing that no one can prepare you for.
It took me about three months to get
to Godiva. I'm so happy I was able to
push through the three months and
really get the job I wanted instead of
taking a job that might not have
brought as many opportunities," she
ager at Godiva Chocolatier, where
managing social media is a large part
of her workday. Pursuing her master's
degree in Integrated Marketing Com-
munications ignited her interest in so-
cial media as brand marketing.
tent for their social media platforms,"
nan thanks St. Bonaventure for help-
ing her meet that challenge.
organizations such as BonaResponds,
McKernan polished her leadership
to play a role in McKernan's life.
Irish people overcame decades of violent conflict to live in peace.
thing that I've since strived for every day," she said.
a weekly sport league that benefits numerous charity programs.
clients as she manages advertisements on two beauty products
websites operated by Total Beauty Media.
BeautyRiot.com, where millions of
visitors a month click through re-
views, videos and articles about
to give her an enviable founda-
tion with which to enter the
workforce. Her classes allowed
her to become "familiar with
what an account planner does,
what a media person does; that
was honestly real-world experi-
ence." In the IMC graduate pro-
gram, she was constantly being
exposed to new technology while
developing her presentation skills.
ternship working on luxury
brands for an affluence collabora-
her how to confidently navigate
an office setting while volunteer
work with BonaResponds instilled
in her a kindness and compassion
that truly stands out in the hectic
world of New York City business.
Bonaventure graduate (compared
with others in my field)" are that I
think I have a kinder spirit," she
said. "I think the motivation
comes from the fact that
Bonaventure is a small school, so
you have to work a little harder
to get to the big city ... As for the
warm spirit, in the middle of
Manhattan, not a lot of people
are friendly all the time or always
in order to spread her wings and have a true college experience,
she would need to leave her hometown far behind.
tour I realized that this is a great school; it has a great journalism
program and other programs."